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The first-ever PUMA House of Football event will take place 2nd - 8th November 2022! Featuring PUMA’s iconic products in football history plus several of Malaysia’s own football legends, this event will further raise the level of football spirit in Malaysia.
The week-long activation showcases the brand’s mission to fan the flames of football passion amongst Malaysians through experiential activities, a captivating walk down memory lane of global football history, and more.
The event will be happening at IOI City Mall, Putrajaya (Concourse, West Wing) from now till the 8th of November, from 10AM to 10PM. This showcase will be part of the brand’s commitment to forever push the game forward and drive positive changes in both the local and global football stage.
Elevating Malaysia’s Football Scene
“Football is every bit a part of PUMA’s DNA as much as it is Malaysia’s. Growing up, every Malaysian has parts of the sport positively imprinted onto them – we learn the values of competitiveness, teamwork, nationalism, friendship, and overall togetherness. Today, our aim is to celebrate the beauty of the sport and then to continue to push it to greater levels, cementing PUMA’s constant support for the budding football community from the grassroots level all the way to the international arena,” - Steven Tan, Country Manager of PUMA Malaysia.
Tan also adds that he believes Malaysia is rife with world-class talent and wants to elevate the local football scene through partnerships with the Malaysian Football League and more, to cultivate a thriving community for these talents.
A Look At Football’s History
One highlight of the House of Football event is a walk down ‘football history’, a curated collection showcase of football history’s most iconic equipment, sourced from all around the world.
Fans will be able to have a first-hand appreciation of PUMA’s long, highly successful heritage in football with nine legendary football boots. These boots were worn by some of the greatest football icons in history including Pelé, Diego Maradona, Lothar Matthäus, Antoine Griezmann, and Neymar Jr.
This experiential walk illustrates the evolution and innovation of PUMA’s expertise in football from 1952 till today.
Fans will also be thrilled to know that the event will feature some of the most popular jerseys from 22 international football teams. This includes national team jerseys, world-class football club jerseys and even beloved local club jerseys - all displayed to showcase PUMA’s compelling role in football.
Paying Tribute to Our Local Heroes
PUMA also celebrates the local football scene by paying tribute to the heroes of Malaysian football. Fans can catch up-and-coming national players Danish Haziq, Nabil Hakim and Adam Nadzmi, plus well-established senior players Zaquan Adha, Razman Roslan, and Mahali Jasuli, in exclusive videos to further drum up inspiration for football lovers across the nation.
There’s also a special booth at the event dedicated to Malaysian football legends Datuk Wira “Tauke” Soh Chin Ann, Datuk Santokh Singh, and Datuk James Wong to highlight their extensive achievements. They are most notably members of the team that led Malaysia to qualify for the most acclaimed global sporting event – the 1980 Summer Olympics.
Exclusively For The Fans
Throughout the week-long event, fans can take part in a series of on-ground activities to win exclusive prizes! Moreover, with every PUMA purchase, there is a free heat printing service for customized jerseys so customers to bring home their very own personal PUMA football jersey.
Don’t forget to check out PUMA House of Football at IOI City Mall for the opportunity to witness the history and legacy of football!