CelcomDigi closed its Mega Gegar 20 Juta campaign on 14 November 2026 with a grand finale at IOI City Mall, Putrajaya, where every finalist went home with a prize from a pool CelcomDigi values at up to RM20 million.
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Quick facts
- Prize pool: up to RM20 million in prizes, rewards and experiences, according to CelcomDigi
- Top prize: a Samsung smart AI home makeover worth RM265,000
- Also won: a Proton e.MAS 7 electric SUV and three RM100,000 international holidays
- Finale: 14 November 2026, IOI City Mall, Putrajaya
The campaign opened in July, when CelcomDigi launched Mega Gegar 20 Juta and its digital MysteryBox. Customers who made qualifying purchases from RM20 across CelcomDigi's products and services could open the mystery box in the CelcomDigi app for a chance at prizes. Finalists were picked from thousands of participants nationwide.
How the finale worked
Instead of a straight draw, finalists stepped into a specially designed air chamber and raced the clock to collect points. Their score decided which grand prize they took home. Every finalist was guaranteed something, so the contest was over who got which prize.
The top prizes
- Smart AI Home Makeover powered by Samsung and The Makeover Guys, worth RM265,000: Khow Yee Zhan, Kuala Lumpur
- Proton e.MAS 7 electric SUV (our look at the e.MAS 7 Premium Plus): Danny Shiek Harn Heng, Selangor. The prize board on stage valued it at RM96,800.
- International holiday package worth RM100,000 each: Intan Aslinda Danik (Johor), Nur Anis Qhairina Kamaruddin (Kuala Lumpur) and Nur Afifa Najwa Mohd Ali Jina (Selangor)
What everyone else won
CelcomDigi says twelve winners took local travel packages worth RM50,000 each and three received Live Nation concert experiences worth over RM8,000 each. Twenty more went home with Samsung smartphones and home appliances valued at up to RM8,999. The prize boards at the finale named the Galaxy Z Fold8, Galaxy S26 Ultra, a 65-inch The Frame Pro TV and a Samsung air purifier among them.
One number does not add up. CelcomDigi's release headlines 37 winners, but the prizes it lists add up to 40, and its Head of Brand and Marketing Services, Chan May Ling, also refers to "these 40 finalists, all of whom went home as winners today." We will update this story if CelcomDigi confirms the final count.
"Mega Gegar 20 Juta celebrates and thanks our 20 million customers who continue to place their trust in CelcomDigi every day," Chan said. "We worked closely with our partners to give back in a meaningful way through RM20 million worth of prizes, rewards and experiences throughout the campaign."
The partners behind it
The campaign was backed by Samsung, The Makeover Guys and Live Nation. CelcomDigi calls Mega Gegar 20 Juta one of its largest customer appreciation campaigns to date. The operator says it has more than 20.3 million users on its network.
