Apple's event page lists the keynote at 10am Pacific on Wednesday 9 September, which is 1am on Thursday 10 September in Malaysia (how to watch and what else to expect). The product the pre-event reporting centres on is a folding iPhone. Apple has confirmed nothing about it. Here is what is reported, what it would mean in ringgit, and what we will watch for.

What the reporting says

MacRumors' event guide describes a book-style foldable with a 5.5-inch outer display and a 7.8-inch inner display, a 2nm A20 Pro chip with 12GB of RAM, Touch ID built into the side button instead of Face ID, two rear cameras (a wide and an ultra wide, with no telephoto), a total battery capacity in the 5,400 to 5,800 mAh range, a body about 4.5 mm thick open and 9 mm closed, and two colours: silver/white and a deep indigo close to black. The guide also describes a minimal crease and a liquid metal hinge, and uses the name "iPhone Ultra".

Reports differ on the name. Bloomberg's Mark Gurman reported this week, in a story picked up by MacRumors, that Apple will call it the iPhone Duo, in the same two colours. Gurman's reporting puts the starting price at USD 2,000 for 256GB and the highest storage tier, capacity not specified in the report, at around USD 3,000, and says the phone could go on sale as early as October, after the iPhone 18 Pro models. Apple has confirmed none of these figures, and every folding-iPhone price in this piece follows from them. Until Apple says the name, we are calling it the folding iPhone.

What it would cost in Malaysia

Two ways to read the reported USD 2,000, and neither is a Malaysian price. First, the straight conversion: at Bank Negara Malaysia's 5pm interbank middle rate of 4.0625 ringgit per US dollar on 9 September 2026 (the noon session was 4.0700), USD 2,000 is about RM8,125, and USD 3,000 is about RM12,190. Second, the way Apple Malaysia actually priced last year's phones. In September 2025 the iPhone 17 (USD 799 in the US) launched here at RM3,999, the iPhone 17 Pro (USD 1,099) at RM5,499 and the iPhone 17 Pro Max (USD 1,199) at RM5,999, all 256GB, all from Apple Malaysia. Every one of those works out at almost exactly five ringgit per US dollar of the American price, well above the exchange rate. If Apple Malaysia applied the same ratio to USD 2,000, the folding iPhone would land near RM10,000. Two caveats. The ratio compares shelf prices, which is what a buyer in each country pays at Apple's store; US prices exclude state sales tax, Malaysian prices are the full amount charged, so it is not a tax-adjusted comparison. And it is one year's pattern, not a prediction: in 2023 the iPhone 15 Pro Max (USD 1,199, 256GB) launched here at RM6,499, about 5.4 ringgit per dollar, per Apple Malaysia's price at the time as kept in our record of every launch price since 2017.

Against what Apple sells here now, comparing 256GB with 256GB: the iPhone 17 Pro Max starts at RM5,999 on Apple Malaysia's store, so even the straight conversion of the reported US starting price is about RM2,100 above it, and the five-ringgit version is about RM4,000 above it. The most expensive single iPhone Apple Malaysia lists today is the 2TB iPhone 17 Pro Max at RM9,999. On the straight conversion the folding iPhone's entry model would sit below that; on last year's ratio it would match it. Either way, if the reporting holds, the cheapest folding iPhone would cost more than the RM5,999 iPhone 17 Pro Max, the highest starting price in Apple Malaysia's current iPhone line-up.

Apple has not said which countries get it first. Malaysia was in the first wave for the iPhone 17 family last year (pre-order 12 September, in stores 19 September 2025, per Apple Malaysia), but with the reporting pointing to an October on-sale date for the foldable, we would not assume the same timing.

What we will watch for

We shoot our own videos on iPhones, so these are a filmmaker's questions, and the judgments are ours.

  1. The crease and the hinge. The reporting describes a minimal crease. A crease you can see in the viewfinder is one you see every time you review a shot.
  2. Two cameras, not three. If the reporting holds, there is no telephoto. We shoot mostly on the main wide camera, so for video it matters less than for photos, but we want to know what that sensor is.
  3. Apple Log and ProRes. Every iPhone Pro since the iPhone 15 Pro shoots Apple Log. We will be listening for Log, ProRes and external recording to an SSD on this one.
  4. The inner display as a monitor. A 7.8-inch screen that folds flat would be the biggest we have ever framed a shot on. Whether the camera app uses it that way is the question.
  5. Battery under a 4K shoot. 5,400 to 5,800 mAh would be a large cell by our reckoning of past iPhones, but it feeds two displays.

This page is updated tonight once Apple confirms the name, the specifications and the price, and we will publish the Malaysian price the moment Apple Malaysia lists it. Conversions above exclude Apple's local pricing decisions, any storage-tier differences and exchange-rate movement between now and the Malaysian launch.

Every iPhone Pro since the iPhone 15 Pro shoots Apple Log, and the difference between footage that looks like a phone and footage that looks like cinema is not the phone, it is the workflow: exposing LOG on purpose, grading it, getting clean audio. That is exactly what our Pocket Cinematic course teaches, on the phone already in your pocket, the workflow we use on our own videos. The course page lists the founder price at RM349 with a free Hollyland Lark A1 mic while the founder boxes last.