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Create the Beauty That Moves the World in Malaysia Through Inclusivity and Sustainability With L'Oréal

L'Oréal Malaysia unveils its vision for the future of beauty

In its first-ever corporate showcase, L'Oréal Malaysia reaffirms its commitment to driving positive change and innovation in the beauty industry. Recognizing beauty as an essential human need and an inclusive force, L'Oréal strives for an industry that's not only diverse and empowering but also takes responsibility for the environment.

Tomas Hruska, Managing Director of L'Oréal Malaysia, shared that the company's goal is to create dynamic, inclusive beauty that benefits everyone. "Our purpose is to create the beauty that moves the world because beauty is both an essential human need and an inclusive force. Through diversity & inclusion, women empowerment, responsibility and innovation, we create beauty which is beneficial to all. We have been doing so for over 20 years in Malaysia, and we remain as committed to effecting more meaningful changes moving forward."


L'Oréal's Future Goals: Sustainable Transformation by 2030

L'Oréal is setting ambitious sustainability goals for 2030, "L’Oréal for the Future." Amid growing environmental and social challenges, L'Oréal plans to accelerate its transformation, respecting planetary boundaries while reinforcing its commitment to sustainability and inclusion.

Find out more: here.


Emphasising Positive Change Across L'Oréal Brands in Malaysia

All L'Oréal brands aim to make positive changes in the areas of sustainability, women empowerment, and social issues. In Malaysia, these 12 brands have embarked on this journey: L'Oréal Professionnel Paris, L'Oréal Paris, La Roche Posay, Garnier, Maybelline New York, Lancôme, Yves Saint Laurent Beaute, Armani Beauty, Kiehl's, shu uemura, IT Cosmetics, and Kérastase.


L'Oréal Foundation: Empowering Women and Supporting Science

L'Oréal Foundation plays an essential role in empowering women and contributing to scientific advancement. Initiatives like "Beauty for a Better Life" equip underprivileged women with hairdressing and beauty skills, while the L’Oréal-UNESCO "For Women in Science" programme endorses women scientists' contributions.

Find out more: here.


L'Oréal's Beauty Tech: Spearheading the Beauty Revolution

In an era of rapid technological change, L'Oréal stands as a Beauty Tech powerhouse. By leveraging AI-powered skincare solutions, personalized makeup devices, and new beauty codes, L'Oréal is shaping the future of beauty, driving positive impact at both collective and individual levels.

Find out more: here.


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