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Samsung x UNDP Generation17 Initiative
Samsung and the United Nations Development Programme (UNDP) welcome six new Young Leaders from all corners of the world to Generation17, an initiative where young advocates, grassroots organisers, and entrepreneurs work to mobilize and educate global communities about the urgency of the Global Goals while building impactful and inclusive solutions that help promote prosperity and protect the planet by 2030.
The addition of these six advocates expands Generation17 to all corners of the globe, including countries in Africa, Asia, CIS & Europe, North America, Latin America, and the Middle East. The six new Young Leaders are notable activists in their own industry who have made contributions in line with the Global Goals:
- AY Young (United States): Musician who produces albums and concerts that share engaging ways to tackle the global energy poverty issue.
- Kristian Kampmann (Denmark): Leader of UNLEASH, an innovation lab that sparks creative and inclusive solutions for the Global Goals.
- Nora Altwaijri (Saudi Arabia): A software engineer who educates people on the Global Goals and connects them to impactful resources through digital platforms.
- Oğuz Ergen (Turkey): Activist who rallies NGOs, academia and government together to address the climate crisis and protect the coastal Aegean region.
- Tamara Dewi Gondo Soerijo (Indonesia): Social enterprise founder who empowers refugee women by providing upskilling opportunities and access to the market.
- Thuy Anh Ngo (Vietnam): Entrepreneur who launched a mobile app that equips the elderly with physical and mental health advice and activities.
Generation17 is a partnership between Samsung and the UNDP aiming to rally the younger generation to help achieve the Global Goals. Established by the United Nations in 2015, the Global Goals is a framework for world leaders to address pressing global challenges by 2030, including poverty, inequality, climate change, environmental degradation, and peace and justice.
Samsung Global Goals App
In 2022 and beyond, Samsung aims to explore new ways to partner with Young Leaders and connect people to solutions that actively contribute to the Global Goals, most notably through the Samsung Global Goals app. Launched in 2019 in collaboration with the UNDP, the app provides learning opportunities and shares meaningful ways to make a difference.
As of February 2022, the app has been installed on more than 200 million Galaxy devices, generating more than US$4 million in donations to support UNDP’s work and the education of the world’s most pressing challenges around the world.