Gather round athletes and football fans alike! adidas and Al-Ikhsan invites you to attend the adidas Official Match Ball Roadshow starting November 10 to November 20, 2022, at the Orange Concourse, Sunway Pyramid; in conjunction with the upcoming Qatar World Cup and the celebration of Al-Rihla, the latest of the Three Stripes match balls.
Since the 1970s, adidas has been improving every version of the official World Cup Match Ball by altering the components and designs to mirror the growth of the sport. The result of decades of study is this year's World Cup Official Match Ball, with Al-Rihla being the main highlight of this roadshow.
Unity Through Sports
After four long years, Malaysians can once again band together and partake in the exhilarating energy that surrounds the World Cup. The unique features of the roadshow demonstrate adidas and Al-Ikhsan's shared commitment to keep their customers at the core of what they do. Each area plays a part in providing the attendees with an authentic experience to explore the history and the future of football in an attempt to unite players and fans through the power of the sport:
- The Match Ball Archive, highlights previous significant moments of glory with each adidas Official Match Ball (1970-2018)
- A retail area filled with the entire line of adidas football gear; including jerseys for 2022 which uses updated HEAT.DRY technology and is made of 100% recycled polyester
- Game stations focused on football along with shoe trials on the ground
- Once-in-a-lifetime experience private meet and greet with local Malaysian football players and adidas creators
- Social media competition. Winners have the chance to take home a variety of goodies, including codes for the FIFA 23 Ultimate Edition and David Beckham-signed Al Rihla match ball
The Most Sustainable Ball Yet
Al-Rihla is the first official World Cup match ball to be created using water-based adhesives and inks. The design of the ball portrays four distinct colours representing Qatar's culture and flag. The match ball is the first item to feature the new adidas performance logo, designed to support peak game speeds and travel farther than any ball in history.
Collaborating with the #1 Football Specialist in Malaysia
The #1 Football Specialist in Malaysia, Al-Ikhsan Sports, is the host of the adidas Official Match Ball Roadshow. Al-Ikhsan Sports has 167 locations already in the Peninsular, and over the next three years, it wants to expand by another 100 locations throughout the Peninsular and East Malaysia. With them, adidas will carry on playing a significant role all throughout the nation.
After the first 10 days of the roadshow, Al-Ikhsan will lead the Official Match Ball Roadshow around Peninsular Malaysia over the following few weeks in keeping with their goal of making sports accessible to everyone:
- KTCC Mall, Terengganu; 24-27 November 2022
- Sunway Carnival Mall, Penang; 30 November-4 December 2022
- Mid Valley Southkey, Johor; 7-11 December 2022
- Mahkota Parade, Melaka; 15-18 December 2022
