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10 Best Mascara in Australia 2024 - Top Brand Reviews

Unveil Your Show-Stopping Lashes

Are you sick of mascara that smudges and gives you raccoon eyes? There is no need to look any further! This post delves into the mascara world and looks at the best smudge-proof alternatives. Whether you're a cosmetic fan or looking for dependable mascara for everyday use, we've got you covered.

Finding the best mascara might be difficult, but with our expert suggestions and insights, you can make an informed choice. As beauty amateurs and pros recommended, we'll look at the best mascaras. From volumizing mascaras to extending formulations, we'll find the ideal solutions for your needs.


Marlon chevron_right

Marlon is a Content Editor at VAL Media, where he combines his passion for reading with his keen editorial skills to produce high- ...

10 Best Mascara in Australia 2024 - Top Brand Reviews

Best overall mascara
Benefit They're Real! Magnet Extending Mascara
Benefit They're Real! Magnet Extending Mascara
Check Benefit They're Real! Magnet Extending Mascara price below:
add_circle It provides dramatic length and volume to lashes.
add_circle Magnetically charged formula for long-lasting wear.
add_circle Unique brush design separates and defines lashes.
remove_circle The price point may be higher compared to other mascaras.

Why It's Our Top Pick

It is, without a doubt, one of the best mascaras on the market in Australia. Its magnetic charged substance, but with a one-of-a-kind brush design, gives your lashes fantastic length, volume, and definition.


It is a product to use if you desire extra long lashes. This revolutionary mascara aims to give your lashes remarkable length and volume.

Key Ingredients

One of the notable elements is a unique magnetic mineral combination, which aids in the formula's adhesion to your lashes, resulting in long-lasting wear. Furthermore, the mascara contains a blend of waxes and polymers, ensuring a smooth and clump-free application while keeping your lashes properly lifted and defined.


Its magnetically charged solution smoothly coats each lash from root to tip, providing incredible length and volume. The unique brush on the mascara aims to separate and define lashes while eliminating clumping and smearing. You can produce a striking, wide-eyed appearance with just a few swipes that lasts all day.

Customer Review

Many praise the mascara's ability to give their lashes a dramatic and feathery look, giving them a wide-eyed appearance. Customers also like the long-lasting product, which does not flake or smudge. This mascara has a devoted following due to its remarkable performance and transforming effects on lashes.

Best natural-looking mascara
Do Natural Sensual Mascara
Do Natural
Do Natural Sensual Mascara
Check Do Natural Sensual Mascara price below:
add_circle It provides a natural-looking effect
add_circle It contains nourishing and natural ingredients like plant-based waxes and botanical extracts.
add_circle Lightweight formula that coats each lash evenly.


This product is a beautiful choice if you want a mascara that provides you with a subtle yet attractive look. This mascara produces a natural-looking result, strengthening your lashes without looking too heavy or dramatic.

Key Ingredients

The Do Natural Sensual Mascara exists out of natural and nourishing elements. It contains plant-based waxes, including carnauba and beeswax, which nourish and preserve your lashes. It also contains delicate botanical extracts like chamomile and aloe vera for their soothing characteristics, making the mascara perfect for sensitive eyes.


The Do Natural Sensual Mascara produces excellent effects. Its lightweight composition evenly coats each lash, giving you a natural and defined appearance. It lengthens and splits the lashes elegantly, delivering a subtle augmentation that draws attention to your eyes. The mascara also has excellent staying power, remaining smudge-proof and flake-free all day.

Customer Review

The Do Natural Sensual Mascara gets rave reviews from customers. They love how it gives their lashes a natural look while still adding visible volume and length. Many consumers with sensitive eyes claim this mascara does not irritate or redden their eyes. Users praise the delicate botanical elements and their efficiency in achieving a natural look.

Best vegan mascara
Covergirl Lash Blast Clean Mascara
Covergirl Lash Blast Clean Mascara
Check Covergirl Lash Blast Clean Mascara price below:
add_circle Vegan formula, free from animal-derived ingredients.
add_circle It provides voluminous and defined lashes.
add_circle The lightweight formula prevents clumping and flaking.
remove_circle Limited shade range compared to other mascaras on the market.


This product is for all vegans out there. Suppose you like mascara and are a vegan. This product is certainly for you. The mascara is to create beautiful lashes while sticking to vegan standards. It provides a guilt-free beauty solution that does not sacrifice performance or efficacy.

Key Ingredients

The Covergirl Lash Blast Clean Mascara contains nourishing and volumizing elements contributing to its outstanding results. A plant-based wax from sustainable sources is one crucial element that helps condition and define lashes. Furthermore, the mascara contains natural pigments, which deliver excellent color payoff without using animal-derived substances.


The Covergirl Lash Blast Clean Mascara is very astonishing in its efficacy. It coats each lash smoothly, providing volume, length, and definition. The lightweight composition ensures a comfortable fit with no clumping or flaking. This mascara gives excellent results with simplicity, whether you want a natural appearance for regular wear or more dramatic lashes for a special occasion.

Customer Review

Many people like that it is vegan-friendly since this allows them to connect their cosmetic choices with their ethical views. Users love how it gives them a feathery, thick lash look that lasts all day. The smudge-proof and long-lasting composition deserves special praise since it does not spread or smudge even in humid situations. Buyers rate it as a trustworthy and high-performing mascara.

Best mascara for short lashes
ETUDE HOUSE Lash Perm Curl Fix Mascara
ETUDE HOUSE Lash Perm Curl Fix Mascara
Check ETUDE HOUSE Lash Perm Curl Fix Mascara price below:
add_circle It contains panthenol to moisturize and condition lashes.
add_circle Specialized brush prevents clumping and provides a natural finish.
add_circle Resistant to smudging and flaking, maintaining a flawless look.
remove_circle Some users may find the formula slightly drying.


This mascara is a must-have for anyone looking to strengthen their lashes and achieve a beautiful, fluttery texture. It adds length, volume, and curl to your lashes, giving you a wide-eyed and dramatic appearance. 

Key Ingredients

It comprises a blend of healthy nutrients that add to its efficacy. It contains a polymer blend that helps the formula stick to the lashes, providing long-lasting curl and lift. Furthermore, the mascara has panthenol, a hydrating substance that conditions and strengthens the lashes, enhancing their health and vitality.


It is incredibly excellent at changing short lashes into beautiful, voluminous ones. Its unique solution coats each lash evenly from root to tip, improving its length, curl, and thickness. The mascara's special brush separates and defines each lash, preventing clumping and creating a clean, natural finish. 

Customer Review

Customers adore the ETUDE HOUSE Lash Perm Curl Fix Mascara, complementing its ability to provide spectacular results, particularly on short lashes. Many customers report that it gives their lashes an instant lift, drastically improving their appearance—customers like how easy it is to apply and how it does not clump or smudge.

Best mascara for Asian lashes
Maybelline New York Sensational Eyelashes Mascara
Maybelline New York
Maybelline New York  Sensational Eyelashes Mascara
Check Maybelline New York Sensational Eyelashes Mascara price below:
add_circle Precise brush design reaches every lash, even the shortest ones.
add_circle The clump-free formula for easy and accurate application.
add_circle Smudge-proof and long-lasting, staying intact throughout the day.


Asian lashes are straight, difficult to curl, thin, frequently sparse, and typically point straight down. If you are Asian, you understand the struggle. But don't worry; this mascara aims to give you fantastic, eye-catching results. Its unique formula and brush work together to enhance and accentuate the natural beauty of Asian lashes, resulting in spectacular and voluminous lashes that linger.

Key Ingredients

Maybelline New York Mascara Sensational Eyelashes contains a unique chemical blend contributing to its exceptional performance. The mascara includes fibers that enhance the length and volume of the lashes, making them appear fuller and more defined. Furthermore, the mixture contains nutritious components such as vitamins and conditioning agents, which promote lash health and prevent brittleness.


This mascara is quite good at producing special effects on Asian lashes. The brush is to reach every lash, even the shortest and finest, for maximum coverage and dramatic impact. The formula's lash-building fibers rapidly increase length and volume, giving a fluttery, wide-eyed look. 

Customer Review

Customers are raving about the Maybelline New York Mascara Sensational Eyelashes. Many Asian consumers express their delight with the mascara's capacity to change their lashes and enhance their confidence. They like how the mascara lifts, curls, and separates their lashes, giving them a wide-eyed look that lasts all day. 

Best mascara for Asian lashes
LOréal Paris Volume Million Lashes Mascara
LOréal Paris
LOréal Paris Volume Million Lashes Mascara
Check LOréal Paris Volume Million Lashes Mascara price below:
add_circle It provides intense volume and thickness to lashes.
add_circle The waterproof formula ensures long-lasting wear without smudging or flaking.
add_circle The Millionizer brush separates and defines each lash for a clump-free application.
remove_circle The mascara may not provide significant lengthening effects.


The L'Oréal Paris Volume Million Lashes Mascara Waterproof Volume Extremo is one of Australia's best mascaras. This volumizing mascara increases the volume and thickness of your lashes, giving you a compelling and dramatic effect.

Key Ingredients

The mascara consists of waxes and polymers, which help to coat each lash equally and provide dramatic volume and thickness. Furthermore, nutritional elements such as pro-vitamin B5 and jojoba oil condition and strengthen the lashes, enhancing their general health and vitality.


This mascara is efficient at giving your lashes the perfect volumizing look. Its unique Millionizer brush separates and defines each lash for a clump-free application. The solution wraps your lashes from root to tip, providing instant volume and the appearance of multiplied lashes. The waterproof formula ensures smudge-proof and flake-free use all day, giving you the confidence to wear gorgeous lashes in any setting.

Customer Review

The L'Oréal Paris Volume Million Lashes Mascara is a favorite among customers. Many reviewers admire it for providing tremendous volume without clumping, resulting in a complete and fluttery lash look. They like its waterproof formula since it remains even in hot and humid weather or during sensitive situations. Customers also like how easy it is to remove the mascara with a light eye makeup remover, making the end-of-day ritual less stressful.

Best lengthening mascara
Maybelline Waterproof Sky High Mascara
Maybelline New York
Maybelline Waterproof Sky High Mascara
Check Maybelline Waterproof Sky High Mascara price below:
add_circle It provides exceptional length and separation for fluttery lashes.
add_circle The waterproof formula ensures long-lasting wear.
add_circle Unique brush design for precise application and maximum coverage.


It is a popular choice for those who want long, fluttery lashes. This mascara aims to add length and volume while also providing the convenience of long-lasting waterproof wear.

Key Ingredients

Maybelline Waterproof Mascara Sky High has a one-of-a-kind combination of chemicals that contribute to its excellent performance. The mascara contains flexible polymers that help coat each lash, resulting in length and separation. Furthermore, nourishing nutrients like vitamin E and jojoba oil are included in the mix to keep your lashes strong and supple.


The Maybelline Waterproof Mascara Sky High is quite effective. Its revolutionary brush uniquely blends short and long bristles for accurate application and optimum lash coverage. The lash-lengthening product glides smoothly, offering impressive length without clumping or flaking. This mascara gives the eyes a wide-eyed, expansive expression.

Customer Review

Many people love its lengthening effect, claiming their lashes are more extended and defined. The waterproof formula resists humidity, sweat, and tears without blurring or smearing. Customers also enjoy how easy it is to remove, as it can be simple to remove with a light makeup remover.

Best waterproof mascara
Canmake Off Suun Mascara
Canmake Off Suun Mascara
Check Canmake Off Suun Mascara price below:
add_circle The waterproof and smudge-proof formula for long-lasting wear.
add_circle Keeps lashes curled and lifted throughout the day.
add_circle The film-type procedure allows easy removal with hot water.


It is a high-quality waterproof mascara with exceptional performance and wear time. This mascara intends to be smudge-proof and curl-retaining, ensuring your lashes remain gorgeously raised and volumized throughout the day. 

Key Ingredients

It comprises a blend of nourishing and conditioning elements that will keep your lashes strong and healthy. Ingredients like panthenol aid in hydrating and protecting the lashes, avoiding dryness and brittleness. It also contains beeswax, which creates a lightweight and flexible coating to improve lash curl and volume.


The Canmake Off Suun Mascara is quite excellent at producing amazing lash results. The waterproof and smudge-proof formula keeps your mascara in place even in humid or rainy situations. It keeps your lashes curled all day, giving them a natural and higher appearance. The film-like substance makes removal simple and delicate without harming your lashes.

Customer Review

They like how it is waterproof and smudge-proof, making it great for all-day wear. Users particularly appreciate the ease of removal with hot water, which allows them to cleanse their lashes without tugging or rubbing.

Best brown mascara
L'Oréal Paris Mascara Brown Mascara
L'Oréal Paris
L'Oréal Paris Mascara Brown Mascara
Check L'Oréal Paris Mascara Brown Mascara price below:
add_circle It provides extra definition, creating a distinct and well-defined look.
add_circle Adds extra volume to lashes, making them appear fuller and more voluminous.
add_circle Enriched with nourishing oils and vitamin E for lash care and protection.
remove_circle The brown shade may not suit everyone's preferences or skin tones.


This mascara provides the ideal blend of enhanced definition, volume, and lash care. Its rich brown color provides a natural touch to your makeup by boosting your lashes without overpowering your overall appearance.

Key Ingredients

This mascara contains nutritional components that give your lashes a beautiful appearance and care for them. It contains nourishing ingredients like argan and jojoba oil that maintain and strengthen your lashes while supporting their health and vitality. It also contains vitamin E, known for its antioxidant capabilities that protect your lashes from environmental harm.


The L'Oréal Paris Mascara Brown Mascara provides excellent results, making it a favorite choice for mascara lovers. The formula aims to add definition by coating and separating each lash for a distinct and precise look. It also adds volume to your lashes, making them appear more extensive and more voluminous, providing a dramatic impression—the nutritional components in the mascara help its overall effectiveness by keeping your lashes healthy.

Customer Review

Customers appreciate the L'Oréal Paris Mascara Brown Mascara for its exceptional performance and natural brown tint—many like how it provides a subtle yet noticeable boost to their lashes. Users also claim the mascara is long-lasting, smudge-proof, and simple to remove.

Best clear mascara
Cezanne Durable Curl Mascara
Cezanne Durable Curl Mascara
Check Cezanne Durable Curl Mascara price below:
add_circle The unique clear formula for a natural and subtle look.
add_circle It contains nourishing ingredients to promote lash health.
add_circle It provides a long-lasting curl and definition.


The Cezanne Durable Curl Mascara is a transparent mascara that ranks as one of the best mascaras in Australia. This product aims to improve natural lashes by giving them a defined and natural-looking curl without standard black or colored solutions. It is ideal for people who like a more subtle and natural look.

Key Ingredients

The Cezanne Durable Curl Mascara is a product with nutritional elements that promote the health and strength of the lashes. It contains natural components such as panthenol and chamomile, which help condition and protect the lashes and keep them from getting brittle or dry. These essential elements ensure that your lashes look fantastic and are healthy and resilient.


The Cezanne Durable Curl Mascara's performance as a clear mascara is exceptionally excellent. Its lightweight product glides softly over the lashes, creating a long-lasting curl that complements their natural appearance nicely. The mascara dries rapidly, leaving a flexible and durable grip that maintains the curl in place all day. Its clear formula gives the lashes a delicate gloss, making them appear naturally thicker and more distinct.

Customer Review

Customers praise the Cezanne Durable Curl Mascara's distinctive transparent recipe and exceptional effectiveness. Many consumers like the lashes' natural and effortless look while offering visible lift and curl. They laud its ability to keep the curl in place all day without smudging or flaking. Customers also mention that the mascara is lightweight and comfy, allowing them to wear it for more time without discomfort.

What is the Mascara For?

Mascara is a cosmetic product that mainly improves the appearance of the eyelashes. It makes lashes appear longer, fuller, darker, and more defined. Mascara can draw attention to the eyes, produce a more dramatic appearance, and improve the overall aspect of the face.

Mascara primarily coats the eyelashes with a pigment mix that thickens, lengthens, and volumizes the lashes. It typically comes in a tube with a wand applicator, often known as a mascara wand or brush, for uniformly applying the substance to the lashes.

Depending on your desired look, you can achieve various looks using mascara. It can provide a natural, subtle improvement by making the lashes appear more defined and glossy. 

Alternatively, you can perform a dramatic effect by stacking numerous coats of mascara or utilizing specialized mascaras that produce specific outcomes, such as curling, waterproofing, or adding more length and volume.

How to Use Mascara

Follow these methods to use mascara successfully. 

First, ensure your lashes are clean and clear of old mascara or dirt. Use a clean lash comb or spoolie brush to set aside your lashes and remove clumps.

Next, carefully remove the wand from the mascara tube, being careful not to pump it in and out as this might introduce air and cause the mascara to dry out faster. To avoid clumping, wipe any extra product from the wand over the rim of the tube.

Begin with the top lashes. Place the wand along the lash line at the base of your lashes. Wiggle the rod back and forth gently to deposit an even amount of product. Then, gradually stroke the wand up the length of your lashes, coating them from root to tip. Apply many coats for a more voluminous appearance, allowing each coat to dry somewhat before applying the next.

Apply light mascara application to the bottom lashes with the wand's tip. To avoid smudging or clumping, apply the product gently and sparingly.

If you find any clumps or extra mascara, Use a clean lash comb, comb through your lashes, separating and defining them for a more natural look.

Allow the mascara to dry completely before touching or blinking to avoid smearing. Curl your lashes before applying mascara if necessary for more lift.

How to Apply Mascara

Buying Guide: How to Choose Mascara

Consider the following aspects while choosing mascara to choose the best one for your needs:

  • Desired Effect: Determine the effect you want to achieve with your mascara. Do you want to add length, volume, curl, or all three? Varying mascaras come with different compositions and brush types to achieve specific effects. For example, lengthening mascaras have longer bristles, but volumizing mascaras may have thicker strands or fibers.
  • Consider the mascara's formulation: Mascara recipes might differ in consistency, ingredients, and advantages. Mascaras with lengthening, volumizing, waterproof, curling, or defining properties are ordinary. Choose a formulation that meets your lash needs and preferences. Waterproof mascaras are appropriate for sticky situations while curling mascaras intend to keep a curl in your lashes.
  • Brush design: Brushes have different impacts and can influence the application process. Brushes might be straight or curved, have short or long bristles, or have particular forms. Experiment with several brush types to find the best one for your lashes and your ideal result.
  • Mascara Color: Think about the color of your mascara. Black is the most popular and adaptable hue and complements most eye colors and makeup trends. Brown mascara, on the other hand, can offer a more natural or softer impression, especially on pale or light-colored lashes.
  • Considerations for Formulas: Consider any particular formula concerns you may have. If you have sensitive eyes or you wear contact lenses, choose a hypoallergenic or particular for sensitive eyes mascara. If you prefer natural or cruelty-free products, check for mascaras that match these requirements.
  • Reviews: Read recommended mascara reviews from those familiar with the mascara you are considering. Look for best-selling mascara reviews on performance, longevity, ease of application, and smudging possibilities. It can provide vital insights and help you make an informed decision.
  • Price Range: Determine a budget for your mascara purchase. Mascara prices range considerably, from low-cost drugstore selections to high-end luxury products. When deciding on a budget, consider the mascara's quality, reputation, and performance.
  • Brand: Look into the integrity of the mascara's manufacturer. Well-known brands frequently have a track record of producing high-quality goods. However, look into younger or independent manufacturers that provide unique formulas and brushes.

Best Mascara Brands in Australia 

Choosing the best smudge proof mascara brands ensures quality, effectiveness, and a better overall experience, providing reliable products that deliver desired results and reduce the risk of potential issues.

Maybelline Sky High Mascara

Maybelline Sky High Mascara is a popular drugstore mascara known for its lengthening and volumizing properties. It features a flexible brush with tiny bristles that reach every lash, providing a sky-high lift and intense length. This mascara formula is buildable and delivers a feathery, lightweight finish without clumping or smudging.

Essence Mascara

Essence Mascara is a budget-friendly mascara brand that offers a variety of options to achieve different lash looks. They have mascaras designed for volumizing, lengthening, curling, and defining lashes. Essence mascaras typically have a lightweight formula and come with varying brush types to cater to specific preferences.

Lancome Mascara

Lancome is a high-end beauty brand that offers a range of luxurious mascaras. Lancome mascaras deliver dramatic volume, length, and curl to the lashes. They often incorporate nourishing ingredients to promote lash health and longevity.

L'Oreal Telescopic Mascara

L'Oreal Telescopic Mascara is a lengthening mascara that aims to give your lashes a telescopic effect, making them appear longer and more defined. It features a thin, precise brush that separates and extends each lash for a fanned-out look. This mascara is often praised for reaching even the tiniest lashes and creating a fluttery, elongated effect.

Kevyn Aucoin Mascara

Kevyn Aucoin Mascara is a high-quality mascara known for its ability to provide both volume and length. It features a unique brush design that captures and coats every lash, giving them a fuller and more defined appearance. The formula is often long-lasting and smudge-proof, making it suitable for all-day wear.

Mascara Price Range Here in Australia

Here is a general price range for the best selling mascara in Australia:

Drugstore/Entry-level Brands: $10 to $25 Mascaras from brands like Maybelline, Essence, and L'Oreal typically fall within this price range. These mascaras offer good quality and a variety of options at affordable prices.

Mid-range Brands: $25 to $45 Mid-range brands such as Lancome and Benefit usually offer mascaras in this price range. These mascaras often come with more advanced formulas and innovative brush designs.

High-end/Luxury Brands: $45 to $80+. High-end and luxury brands like Chanel, Dior, and Tom Ford tend to have mascaras in this price range. These mascaras often come with premium packaging, high-performance formulas, and unique features.

Where to Buy Mascara in Australia?

In Australia, you can buy a good mascara from various places. Here are some common options:

Beauty Retailers: Some popular beauty retailers have physical stores in major cities like Sydney, Melbourne, and Brisbane. They offer a selection of high-end and luxury mascaras. They also have an online store to purchase mascaras from various brands.

Department Stores: Popular department stores have a range of beauty products, including mascaras from high-end and drugstore brands.

Online Retailers: Many online retailers offer various mascaras, including drugstore and high-end options. They provide fast shipping across Australia. They often have discounts and promotions.

Official Brand Websites: Many mascara brands have official websites where you can purchase their products directly.

Supermarkets and Pharmacies: Major supermarket chains in Australia often have a selection of mascaras from affordable brands at discounted prices.

Remember to check the availability and pricing at specific retailers' websites or visit their physical stores for the most accurate and up-to-date information on mascara availability and options.


Mascara is a versatile cosmetic tool that can enhance your eye makeup by lengthening, volumizing, and defining your lashes. You may find the best mascara for your lashes by considering elements such as the effect you want, formulation, brush design, color, formula considerations, best mascara reviews, price range, and brand reputation. A good mascara may accentuate your eyes and complete your makeup appearance, whether you want a natural or dramatic look. With so many possibilities, finding the right mascara allows you to accomplish the desired lash transformation while expressing your particular style.

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