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Jodee Tan chevron_right
FUJIFILM Malaysia has officially unveiled two exciting additions to its imaging lineup — the instax mini LiPlay+ and the FUJIFILM X-T30III.
"This event celebrates our belief that photography connects people and spreads joy," said Mr. Kensuke Aragane, Managing Director of FUJIFILM Malaysia. "With the launch of instax mini LiPlay+ and FUJIFILM X-T30III, we're giving users more ways to express themselves and create lasting memories."
instax mini LiPlay+: The Premium Hybrid Gets a Selfie Upgrade
The instax mini LiPlay+ is the premium evolution of the popular instax mini LiPlay, and it's bringing something no other instax camera has done before — a selfie camera. This is the first time FUJIFILM has included a selfie camera in its instax series, making it easier to take selfies with friends and family while checking the LCD monitor.
Beyond the selfie camera, the mini LiPlay+ keeps the popular hybrid design notable in its predecessor. Users can preview shots on the LCD screen before printing and even use it as a smartphone printer via Bluetooth. The signature Sound feature is still there too — record up to 10 seconds of audio, convert it into a QR code, and print it alongside the photo for a more emotional, memory-filled experience.
New Features Worth Noting:
- Layered Photo Mode — Overlay a selfie onto a background image for creative prints
- instax Sound Album Feature — Compile up to 10 sound-embedded images into a slideshow-style video with background music
- Enhanced Direct Print — Add voice messages to smartphone photos before printing via the dedicated app
- New "Soft Glitter" Film — A mini-format film decorated with subtle gold accents
The instax mini LiPlay+ Soft Bundle (one camera and one pack of plain film) is available exclusively in Malaysia starting 6 November 2025, priced at RM938.
FUJIFILM X-T30III: Compact Design Meets Professional Performance
For those looking for professional-grade photography in a compact package, the FUJIFILM X-T30III delivers. Weighing just 378g, this lightweight body packs serious upgrades in speed, image quality, and usability compared to its predecessor.
The X-T30III features a 26.1MP back-illuminated X-Trans CMOS 4 sensor paired with the high-speed X-Processor 5, offering twice the image-processing speed of the previous model. The new subject detection autofocus, powered by deep learning, ensures reliable tracking for people, animals, vehicles, and more.
One of the standout additions is the Film Simulation Dial — first seen in the X-T50 and X-M5 — making it easier to creatively switch between film looks such as REALA ACE and NOSTALGIC Neg. There are three customizable positions (FS1–FS3) to store personalized Film Simulation "recipes."
Key Specs:
- 26.1MP X-Trans CMOS 4 sensor with X-Processor 5
- Up to 425 frames per charge
- AI-powered subject detection autofocus (faces, eyes, animals, birds, cars, motorcycles, bicycles, airplanes, trains, insects, and drones)
- 6.2K/30P, 4K/60P, and 1080/240P video recording with 4:2:2 10-bit internal output
- 20 Film Simulations including REALA ACE and NOSTALGIC Neg
- Wireless connection to FUJIFILM's Link series printers for direct printing across all instax formats
The FUJIFILM X-T30III Body will be available at all authorized FUJIFILM Malaysia retailers and official online stores starting 24 November 2025 for RM4,248. The kit with the XC13-33mmF3.5-6.3 OIS Lens launches 5 December 2025 at RM4,898. Early Bird customers will receive special gifts worth RM1,354, including a Lexar 64GB SD UHS-II Card (V60), 1 unit of NP-W126S battery, one RM500 Lens Voucher, and 1+1 Extended Warranty, while stocks last.
Hold Your Moment Roadshow at The Campus Ampang
Following the launch, FUJIFILM is running the "Hold Your Moment" Roadshow at The Campus Ampang until 23 November 2025. The roadshow showcases FUJIFILM's full range of Photo Imaging products, including digital cameras, instax instant cameras and printers, QuickSnap, and color negative films.
Visitors can enjoy a free instax photo session with the FUJIFILM X Half, pick a fresh flower as a memento, and spin the Gashapon for exclusive FUJIFILM merchandise. During weekends, there are photo workshops, photo walks, and free coffee treats.
The roadshow also features two special collaborations:
- instax mini 12 Butterbear Special Edition Kit — A collaboration with Thailand's beloved IP character Butterbear
- instax mini Link 3 Nintendo Mario Special Edition Set — For gaming and photography fans alike
For more information check out Instax's official website.
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