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Jodee Tan chevron_right
OPPO has officially introduced Apex Guard, a comprehensive hardware + software quality suite designed to extend lifespan, increase durability, and deliver next-level smoothness across all OPPO product lines.
Revealed at a media trip to OPPO’s global headquarters in Binhai Bay Campus, Shenzhen, Apex Guard represents the brand’s strongest commitment yet to engineering excellence, redefining what users can expect from smartphone longevity—far beyond the typical product cycle.
For Malaysian users valuing practicality, and are generally value-focused as well as skeptical of marketing claims, Apex Guard signals OPPO’s move toward measurable, test-backed reliability, bridging the gap between premium durability and long-term usability.
“Quality is the foundation of everything,” said Grus Shan, Director of Manufacturing at OPPO. “Through continuous breakthroughs in quality, OPPO is committed to protecting the freedom of every user on their journey in life. Quality isn’t just a feature, it’s the freedom to Make Your Moment.”
Below are some key facts shared during the media presentation in Binhai Bay Campus.
Striving beyond everyday use
At the suite, it was explained that Apex Guard means designing OPPO products to protect the likes of against unexpected situations like water exposure or accidental drops, as well as ensuring a seamless and effortless experience beyond everyday use.
Through pioneering research in materials and product design, OPPO has developed materials like Ultra-High-Strength Steel and AM04 aerospace-grade aluminum alloy that withstand daily wear and tear and also introduced structural solutions like Armour Shield that deliver protection far beyond everyday expectations.
Going beyond product lifespan
Apex Guard also ensures next-level quality for a worry-free experience that truly stands the test of time. Through innovations like OPPO Silicon-Carbon Battery with customized spherical silicon-carbon material, which delivers long-lasting safety while extending the lifespan of the battery cell by an additional 400 cycles, Apex Guard enables OPPO devices to continue to perform like new for even longer.
Pushing beyond existing standards
To ensure exceptional quality from the outset, OPPO collaborates with renowned international testing organizations including TÜV Rheinland, TÜV SÜD, and SGS, and holds its devices to standards far above the rest of the industry.
As per standards, OPPO devices undergo highly precise manufacturing processes across every detail and are subject to the most rigorous testing procedures. This includes multiple rounds of quality assessments for new materials and over 180 device tests from pre-R&D to the end of the product lifecycle.
Rethinking Quality with Next-Level Software Smoothness
Recognizing that the smoothness of the user experience is one of the most direct ways in which users perceive smartphone quality, OPPO has also made software innovation an integral part of the Apex Guard suite to both enhance and extend this experience.
The All-New Luminous Rendering Engine in ColorOS 16 introduces the first Unified Animation Architecture for Android, delivering seamless app launches and smooth transitions across the entire system. For more demanding scenarios, Chip-Level Dynamic Frame Sync Technology within the All-New Trinity Engine helps the system respond in real-time to frame rendering when multitasking.
Meanwhile, with Sensor-Offload technology it leverages the powerful SoC to handle critical sensor tasks, significantly lowering total power consumption when recording 4K 60fps videos.
To further guarantee long-term performance, OPPO has introduced Instant Refresh into ColorOS 16 for entry-level devices, allowing users to reduce data fragmentation and optimize app permissions with just one tap.
As part of its focus on smoothness, OPPO also shared its evaluation system: The OPPO Smoothness Baseline Test that measures software performance across hundreds of real-world scenarios. This is done for all OPPO products from the entry-level A Series to the flagship Find Series.
Raising Standards with Binhai Bay Campus
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Check out the gorgeous OPPO Binhai Bay campus above on our IG!
As OPPO adds more facilities to Binhai Bay, the campus is set to benefit from improved scale and synergy, while access to more advanced equipment and centralized resources will allow OPPO to push its commitment to quality even further.
The campus features a series of advanced laboratories—including a Materials Lab, Intelligent Terminal Testing Lab, Power Consumption Intelligent Lab, and Communication Lab—each conducting quality assessments from different perspectives to ensure dependable hardware and smooth software user experience.
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