Editor
Jodee Tan chevron_right
In just a few years, premium AI features have now been further refined and unlocked by leading tech brands such as Samsung, offering both generative and assistive AI in their products to the masses. Now with better price tags, smartphones like the new Galaxy S25 FE are making premium AI tools easily available to the average Malaysian.
AI is A Tool For All
One thing that makes Samsung stand out is their mid-range phones, such as the new Galaxy S25 FE, which already comes packed with full flagship Galaxy AI capabilities — the same advanced tools found in the higher-end Galaxy S series.
You’re getting Assistive AI tools such as Circle to Search with Google for instant visual searches and Live Translate for real-time conversations in different languages, making running certain tasks way faster. There’s even generative AI on the phone, such as Generative Edit, which allows you to edit photos to a professional-level right from your phone rather than relying on a third party app.
The Galaxy AI on the Galaxy S25 FE isn't a watered-down version or a "lite" experience. Instead, Samsung is continuing on its mission to bring these advanced features to more affordable devices, ensuring more Malaysians can experience next-gen AI without paying flagship prices. Whether you're a student, young professional, or someone who just wants a smartphone that actually makes life easier, the Galaxy S25 FE brings premium AI tools within reach.
The Price That Changes Everything
Speaking of “flagship prices”, the Galaxy S25 FE launched at what might be the most aggressive price point we've seen from Samsung. With a current promo in place, you can now get it starting from RM2,349 for the 512GB model.
That's the lowest-priced Samsung Galaxy FE launch ever, and you're getting double the storage compared to other similar-level offerings. This positions the Galaxy S25 FE as one of the most value-packed flagship-level devices in the market today.
If you aren’t familiar, last year's Galaxy S24 FE launched at RM2,949 for 512GB. That means consumers are saving RM600 instantly at launch. This is not a minor discount, but real money that stays in your pocket or to go towards a good case and screen protector.
Deals That Actually Matter
Samsung isn't just stopping at a competitive launch price. The consumer launch deals for the Galaxy S25 FE are genuinely one of the best you can have from an FE launch.
Just a few years ago, upgrading storage felt as if it cost an arm and a leg. Well, not anymore when you find out that Galaxy S25 FE has a current promo of RM600 savings when you upgrade to 512GB, compared to the Galaxy S24 FE which only gave RM300 of savings when upgraded to 512GB at launch.
That means for this generation, you’re getting more storage at no extra cost, making this the best time to future-proof your phone. With apps, photos, and videos getting larger every year, that 512GB will serve you well for years to come.
But Don’t Wait Though; Now is The Time!
Like what you just read? Here's the kicker: this upgrade promo is only until 19 October 2025. That's it. That's your window.
Once this period ends, the unbeatable combo of double storage savings + enhanced trade-in value + launch pricing will no longer be available.
Not sure if the Galaxy S25 FE is for you? If you are…
- Still using a phone from 3+ years ago…
- Frustrated with your current phone's performance…
- Curious about AI features but didn't want to pay flagship prices…
- Looking for a reliable phone that'll last you the next 3-5 years…
Now is the best and most affordable time to own a “flagship” + AI smartphone that is the Galaxy S25 FE.
Highlights of the Galaxy S25 FE is its flagship Exynos 2400 chipset which powers its Galaxy AI capabilities such as Circle to Search, Live Translate and Generative Edit. Of course, if you choose to buy now with the promo, you’re also getting 512GB storage.
To last you the 7 years of software and security updates that Samsung has planned for the Galaxy S25 FE, the phone is fortified with IP68 water and dust resistance, as well as enhanced Armour Aluminium build and Gorilla Glass Victus+. As tested, that 4,900mAh battery with 45W fast charging is also able to last you nearly a day with moderate use. And of course, enjoy all of your content with the Galaxy S25 FE’s premium 6.7-inch AMOLED display with 120Hz support.
The Bigger Picture
We’re entering an era where smartphones like the Samsung Galaxy S25 FE are presenting premium technology as a norm in terms of accessibility. AI isn't the future anymore—it's the present. And Samsung is ensuring that Malaysians across all income levels can participate in that present.
At RM2,349 with all the launch perks, the barrier to entry for flagship AI has never been lower. This is Samsung putting its money where its mouth is when it comes to democratizing technology.
Interested to know more? Check out the new Galaxy S25 FE on Samsung Malaysia website here.
[This post was made in collaboration with Samsung Malaysia.]
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