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Samsung has teamed up with Microsoft to bring Copilot directly to its lineup of 2025 TVs and Smart Monitors.
Just a voice command or click of your remote will activate the AI, enabling you to search, learn, and interact with what's on your screens.
Copilot appears as an adorable glowing yellow blob that emotes as it speaks, showing you results of what you've searched for. From movie picks to weather updates, image results appear as glanceable cards, complete with key details and visuals.
If you're curious about something you're watching, instead of your phone, you can just ask your TV. Copilot can give instant facts about public figures, summarise plotlines, or even help you with foreign language learning and help break down complex concepts.
You can ask for custom, spoiler-free recaps when you've not caught up with a show in a while. Copilot can recommend movies or TV shows when there are multiple people with different interests. Say, one friend likes rom-coms, one likes sci-fi, and the other action, it'll compile a list of shows worth your consideration.
Microsoft also says that you can be ultra-specific with your requests for show recommendations. For example, "Like The Queen’s Gambit, but about cooking instead of chess, and under two hours.”
Copilot works alongside Samsung’s own features like an upgraded Bixby and Samsung Daily+, the company's hub for entertainment, wellness, and more. You can activate it from your TV's home screen or by using the new Click to Search feature.
The service is available at no extra cost on Samsung's new 2025 models, with more devices to follow later.
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