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Facebook is making a significant change: all videos you share will automatically be shared as Reels.
And you can say goodbye to old limitations! Facebook has decided to drop all length and format restrictions for Reels. Whether you're uploading a 10-minute horizontal vacation vlog or a quick 15-second vertical cat video, the process will be the same streamlined one.
A Simplified Flow for Videos
Before this update, you had separate ways and tools to upload a long-form video to your Feed versus creating a short, snappy Reel. Now, Facebook is streamlining the proccess for posting all your videos, providing access to a variety of creative tools for your content regardless of its length.
There won't be a separate Video Tab anymore. All types of videos — short, long, Live — will be uploaded as Reels. Meta says this update won't alter the variety of videos it recommends to you.
"You’ll continue to see reels of all lengths relevant to your interests and from a growing community of creators on Facebook," Meta says in a blog post.
Creators will still have full control over your audience settings. When this change rolls out, your default privacy setting will be unified across both your regular Feed posts and your new "all-Reels" video content. If your past settings for Feed posts and Reels were different, you'll get a prompt to confirm or select a new default.
You retain all the same audience controls as before: to share your videos with just a few close friends, a select group, or make them public to reach a wider audience.
These changes will gradually roll out globally to both profiles and Pages over the coming months. Stay updated with ProductNation on here, Instagram & TikTok as well.
Meta recently unveiled a bunch of updates and announcements, including: