Editor
Jodee Tan chevron_right
Recently, Samsung revealed its new visual Display lineup for 2025, offering more than just a television.
With Vision AI, the brand's proprietary AI platform for visual products, Samsung is poised to kickstart a new revolution where televisions become the heart of the home, offering advanced lifestyle quirks like producitivty, security and more lifestyle personalisation quirks.
Beyond AI, the built of the new Samsung Visual Display products were equally impressive.
We say this as we have recently been to the Samsung Visual Display Seminar in Bangkok, Thailand, to take a look at Samsung's latest products in person, as well as learn about the technologic machinery that powers these new products.
Samsung OLED TV 2025
Having been highlighted in CES 2025 and in a local launch, Samsung's 2025 TV lineup place emphasis on producing immersive viewing and energy efficiency. This includes optimisation of energy to ensure healthy viewing of screens.
At the seminar was the display of Samsung's flagship OLED 2025 TV, the S95F, and the S95D TV from 2024. Upgrades from the 2025 compared to the 2024 include a peak birghtness of 4,000nits, Vision AI capabilities and visual clarity. The S95F also offers 4K 165hzQD-OLED panels and uses Samsung's new NQ4 AI Gen3 video processor.
Samsung Vision AI brings about the likes of AI Custom Matching and AI Energy Mode to deliver audio settings adjustments and power consumption optimisation
So, is there a difference in the new lineup?
Aside from AI, the visuals between the 2025 and 2024 model might seem similar at first but actually displays some differences, and we could see the upgrades on the 2025.
These visible difference include a better colour temperature and white-balance on the 2025 model. The intelligent light dimming feature also worked seamlessly (moving as the ceiling lights dimmed) which ensures smooth brightness optimisation, and aids in little to no eye-strains ocurring.
In OLED fashion, the 2025 TV also managed even lower true-blacks on screen that do not hurt the eyes while picture stays true to Samsung TV's signature pitch-black OLED visuals.
Samsung has achieved all of these while delivering colours that are comfortable on the eyes, all thanks to its blue OLED emitter on the TV panels, which is not common in other OLED brands. By utilising blue OLED emitters as compared to the usual white ones, Samsung's OLED 2025 TV lineup are able to achieve brighter, more vibrant, and full-spectrum RGB colour pictures.
Samsung Gaming Monitors
The Samsung Odyssey OLED G6 (with 500Hz) and Odyssey 3D Monitor were also on display at the seminar.
As expected, the Samsung Odyssey OLED G6 produced sharp details in its QD-OLED with QHD resolution, maining its high 500Hz refresh rate. The display is glare-free and 54% less glossy than conventional Anti-Reflection film. Its panel maintains bright and well-contrasted visuals without issues whether with or without lights turned on.
Odyssey OLED G6 is also certified with TrueBlack 500 to deliver ultra-deep blacks and a peak of 1000-nit brightness.
But perhaps for us guest, the most fascinating yet was the Samsung Odyssey 3D (G90XF model) 27” monitor. This monitor offers an actual 3D gaming experience which does not require dedicated glasses.
In our experience, the results are actual 3D visuals that does not leave the eye straining or create motion sickness. This is in thanks to the monitor's advanced eye-tracking technology that uses a proprietary lenticular lens, helping to deliver natural-looking high-definition 3D visuals.
During the showcase, the technology works to quickly detect one person at up to 1 meter in distance—more than enough to keep visuals going for a player in a long gaming session.
Samsung has also previously shared that 3D content is accessible through the Reality Hub app, enchancing interaction in action games and so forth.
The 2025 Visual Display Seminar is Samsung Visual's message to push forward for a more holistic living surround Samsung televisions. They don't have to stay just entertainment units. Rather, Samsung is pushing for a future where high-quality Samsung televisions keeps the living space more capable and well-rounded of our busy lives.
For more information, visit Samsung Malaysia website. Stay updated with ProductNation on here, Instagram & TikTok.
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