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Jodee Tan chevron_right
TUMI Malaysia just celebrated the launch of its highly anticipated Spring/Summer 2025 Collection as well as the brand’s 50th anniversary with an exclusive event in Kuala Lumpur.
Leveraging on its refined ambiance, TUMI's Spring/Summer 2025 Collection celebrates discovery, craftsmanship, and innovation.
Guests were invited to embark on a journey through TUMI’s latest innovations, immersing themselves in a multi-sensory experience that showcased how the collection connects to the brand's roots which borrowed influence from Peru’s rich heritage, coinciding with the event's setting in Torito, a Peruvian restaurant in Banyan Tree, Kuala Lumpur.
TUMI's Spring/Summer 2025 Collection celebrates its legacy of performance and craftsmanship, blending dynamic colorways and innovative materials.
Each design pays homage to Peru’s beautiful landscapes, artisanal heritage, and adventurous spirit. Selected models in the collection also pose striking hues such as Lagoon, Lavender, Denim Blue, Red/Lime Chameleon, and Iridescent Dusk—a shade celebrating the multi-dimensional tones of Andean textiles.
The Travel Zone showcased the 19 Degree Lite collection, designed to enhance effortless mobility for today’s travelers. With a durable Tegris® shell, an ultra-light magnesium telescopic handle, and streamlined zipper pulls, this new collection delivers TUMI’s lightest hardside luggage yet. New seasonal hues Cobalt Blue and Amber further embody the collection’s fresh and dynamic aesthetic, reflecting the energy of global exploration.
Meanwhile the Men’s Collection Zone featured Alpha Bravo’s rugged yet versatile designs, with the Navigation Backpack, Liaison Tote, Nomadic Backpack, and Platoon Sling debuting in Red/Lime Chameleon and Black Onyx, paying homage to Peru’s dynamic cityscapes.
In the Harrison Collection are sophisticated new colorways like Navy Woven and Black Bombe leather, whereas the Women’s Collection Zone presented the latest Voyageur silhouettes, including the Evora Mini Hobo, Celina Backpack, and Lima Medium Tote in Natural/Sand.
The event was graced upon by notable guests including Danny Ahboy, Alicia Amin, Hakken Ryou, Koe Yeet, Aedy Ashraf, and Venice Min, alongside Randy Wong, General Manager of TUMI Southeast Asia.
Weaving in the celebration of TUMI's Peruvian influence, the event featured a Peruvian Coffee Tasting Bar, highlighting the country’s renowned coffee culture and craftsmanship.
Coffee, an integral part of Peruvian heritage, was selected as an activation to reflect TUMI’s dedication to details, quality, and the sensory experiences that elevate travel. Guests also indulged in a specially curated menu by Chef Ivan Casusol that mirrored TUMI’s theme of blending heritage with a modern outlook.
Reflecting on the collection, Randy Wong, General Manager of TUMI Southeast Asia, shared, "The Spring/Summer 2025 Collection is about movement—through cultures, landscapes, and experiences. To celebrate TUMI’s 50th anniversary, we have honored our brand’s origins by infusing Peru’s heritage into our designs while maintaining TUMI’s signature innovation and craftsmanship."
"From the evolution of our 19 Degree Lite to the refreshed silhouettes of Alpha Bravo and Voyageur, we continue to redefine travel essentials, ensuring every journey is effortless and inspired." Added Wong.
With performance, design, and heritage woven into every detail, TUMI’s Spring/Summer 2025 Collection is now available at TUMI stores nationwide and online at TUMI.com.
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