Welcome to the Dreamy "Jentle" Salon — Gentle Monster x Jennie Collaboration

The Jentle Salon, a creation resulting from a mesmerizing collaboration between Gentle Monster and Jennie Kim - South Korean singing sensation, dancer, model, and actress - transcends traditional eyewear design. This imaginative collection of eyewear, decorated with eye-catching charm designs encourages people to express their uniqueness in diverse ways.

The collection features eight distinct frames, each adorned with innovative elements, redefining eyewear fashion. This imaginative collection offers a blend of creativity and function, from temples designed for detachable charms to ones that seamlessly slide into hair to resemble a barrette. Discover the eyewear line with its complementary 11 charms, including Jennie’s favourites such as the capybaras and clouds.

Directed by Yuann, the campaign video perfectly captures Jennie’s artistic journey and the unique design elements of the collection. Petra Collin’s mesmerizing campaign photos evoke a sense of fantasy, inviting viewers into the dreamy world of Jentle Salon.

In the hands of Gentle Monster, nostalgic stuffed animals take a new life as fantastical objects inspired by mythical unicorns, a reflection of Jennie’s dreams. Iconic pop-ups featuring huge unicorn installations adorned with hairpins will enchant visitors in 13 cities worldwide, including Malaysia!

Experience the Jentle Salon at Plaza The Exchange TRX in Kuala Lumpur for a glimpse of the magical collaboration and explore the full range of eight eyewear designs and 11 charming accessories, showcasing the fused creative vision of Gentle Monster x Jennie.

Pop-up Details:

• Location: Plaza The Exchange TRX, Ground Floor, Persiaran TRX, 55188 Kuala Lumpur
• Operating Hours: Monday to Sunday, 10:00 am – 10:00 pm
• Dates: 5th July to 28th July

Get ready to step into the enchanting world of Jentle Salon and discover the fusion of fantasy, style, and charm all brought to life by Gentle Monster x Jennie.

For more information on the pop-up and the collection, feel free to visit Gentle Monster’s website and Instagram.