Table of Contents
Dyson has officially opened its latest Dyson Demo Store at the iconic Tun Razak Exchange (TRX). Nestled in the bustling financial district of TRX, this immersive retail space marks Dyson's commitment to providing customers with direct access to its groundbreaking products.
As Raya festivities draw near, Dyson is offering a range of high-performing technologies to simplify festive preparations for families.
From deep cleaning your home to maintaining air quality while cooking up traditional Raya dishes, the 1,076-square-foot Demo Store showcases Dyson's full portfolio of key technologies, allowing customers to explore and test products tailored to their needs.
The Dyson Demo Store at The Exchange TRX offers demonstration zones and interactive displays, allowing customers to witness Dyson's technology in action.
Whether it's showcasing the effectiveness of Dyson vacuum cleaners on different floor surfaces or demonstrating live air quality data, the store provides a seamless hands-on experience for customers. There are even two styling stations where customers can have their hair styled with the latest Dyson technology!
Limited Edition Offerings
For those looking to upgrade their hair styling routine this Raya season, Dyson introduced the latest Dyson haircare technology in the limited edition colourway of Ceramic Pop.
This bold combination of Blush Pink, Mandarin and Verdigris is inspired by Dyson's iconic vacuum cleaner, the G-Force, and adds a playful touch to the Dyson Supersonic hairdryer and Dyson Airwrap multi-styler. Exclusive to the Dyson Demo Store at The Exchange TRX, customers can be among the first to own these direct-exclusive colourways.
Additionally, from 15 - 25 March 2024, customers can enjoy exclusive offers at the Dyson Demo Store, including savings of up to RM900 on select devices like the Dyson Airwrap multi-styler. Visitors can also receive commemorative enamel pins with the purchase of Dyson haircare machines in the Ceramic Pop colourway, available for a limited time only.
That’s not all! To enhance the shopping experience, Dyson offers complimentary professional styling sessions and personalization services at the Demo Store. Customers can also receive personalized debossing on Dyson presentation cases and enjoy complimentary gift wrapping for purchased machines upon request.
Eye-opening store experience
In a first for Dyson in Southeast Asia, the Dyson Demo Store features a scaled-up version of the patented Dyson Hyperdymium motor. This revolutionary motor technology powers Dyson's haircare and floorcare technologies, delivering unparalleled performance and efficiency. Visitors can explore this display that celebrates Dyson's commitment to innovation and engineering excellence.
Plus, as visitors explore the store, they can discover the evolution of Dyson's problem-solving technologies at the timeline wall. From the world's first bagless cleaner featuring Cyclone technology to the latest cordless vacuum cleaners driven by the Dyson Hyperdymium motor, Dyson's history of innovation comes to life.
The Dyson Demo Store also highlights the James Dyson Foundation, Dyson's charity dedicated to inspiring young people to pursue careers in engineering. It currently supports design, technology, and engineering educational work in the UK and other countries such as Singapore, Malaysia, the Philippines, Japan, and America.
What are you waiting for? Head on over to the Dyson Demo Store and experience the technology for yourself!