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This Chinese New Year, Lancôme commemorates the legendary power of Loong – the magnificent Dragon.
With a series of creative firsts for the house, the brand signs the first artist collaboration for Chinese New Year with London-based Chinese artist Jacky Tsai who created the Lancôme Loong, a perfect blend of east and west to form an exceptional collection.
As the New Year signifies a fresh start, indulge in two star products – the Advanced Génifique Serum & Absolue Soft Cream – now in limited-edition Chinese New Year packaging.
For an extra prosperous start, top off your festive look with pops of colour with our NEW L’Absolu Rouge Intimatte Liquid, a creamy liquid lipstick that dresses your lips with a smooth creamy veil, providing an almost naked touch with a soft-blurred matte finishing.
2024 Chinese New Year Advanced Génifique Serum
Now decked in limited-edition 2024 Chinese New Year Packaging, the bestselling Advanced Génifique Serum strengthens the skin’s moisture barrier in one drop.Having a strong skin moisture barrier helps to lock in hydration and defend against external aggressors including pollution, cold, and dry weather.
Formulated with 10% Bifidus Prebiotic, Hyaluronic Acid, and Vitamin Cg, this anti-aging serum helps to improve the look of dull skin and the signs of ageing for visibly glowing skin. Suitable for morning and night use, Advanced Génifique Serum visibly hydrates, plumps and evens tone to restore healthy, younger-looking skin in just 7 days.
The Advanced Génifique Serum 115ML in limited-edition 2024 Chinese New Year packaging will retail at RM860.
2024 Chinese New Year Absolue Soft Cream
A creamy yet lightweight face moisturiser that visibly brightens & firms your skin, the luxurious Absolue Soft Cream delivers up to 24 hours of hydration for a luminous, plump appearance.
Formulated with an exclusive blend of Grand Rose Extracts, Pro-Xylane, Shea Butter, and Meadowfoam Seed Oil, Absolue Soft Cream revitalises the skin with millions of new surface cells, leaving it feeling smoother, more supple, and visibly more even.
The Absolue Soft Cream 60ML in limited-edition 2024 Chinese New Year packaging will retail at RM1300.
New L'Absolu Rouge Intimatte Liquid Lip
Just in time for the festive season, Lancôme introduces the NEW L’Absolu Rouge Intimatte Liquid – a comfortable matte to dress your lips as with a smooth creamy veil. The Intimatte Liquid offers a no-compromise result, giving users an exquisite weightless glide and a hugging sensation during application, thanks to its thick-foam petal applicator.
Intimatte Liquid melts onto your lips, providing an almost naked touch with a soft-blurred matte finishing. With an enriched formula containing a blend of Grand Rose Extracts, Soothing Ceramide, and Smokelight Pigments, this creamy liquid lip cream increases comfort and beautifies the lips overtime while reinforcing the lipid barrier, protecting the lips from dehydration.
Discover the power of this matte range in six shades:
- Shade #275 (French Nude) - the Perfect Nude, specifically created for Asian complexions
- Shade #279 (French Rose) – the Dusty Rose, specifically created for Asian complexions
- Shade #281 (Déshabillé) - the Rosy Red
- Shade #291 (Toute Nue) - the Brown Nude
- Shade #188 (Sur Ma Peu) - the Deep Caramel
- Shade #196 (French Touch) - the iconic Carrot hue
The NEW L’Absolu Rouge Intimatte Liquid* will retail at RM160 and will be available at the Pavilion Kuala Lumpur Podium, all physical Lancôme boutiques, and on the official Lancôme website from 2 January onwards and at Sephora from 25 January onwards.
*Shade #279 (French Rose) will only be available from 20 January onwards
2024 Chinese New Year Podium @ Pavilion Kuala Lumpur
From 12 January to 25 February 2024, Lancôme will be taking over Bukit Bintang for a second consecutive year. The Pavilion Kuala Lumpur entrance will be transformed into a one-of-a-kind Chinese New Year experience in celebration of the Year of the Dragon.
Shoppers can fully immerse themselves when they step into the Lancôme Dragon Tunnel and look forward to browsing the limited edition Chinese New Year products, while being treated to podium-exclusive activities.
Besides that, the captivating Lancôme setup will be accompanied by two synchronised 3D screens situated at Fahrenheit88 and Pavilion, creating an eye-catching display of the Lancôme Dragon alongside the brand’s iconic products.
Adding another layer to the immersive experience, shoppers can also scan a QR code to access a special augmented reality (AR) filter on their smartphones, bringing the Lancôme Dragon alive right before their eyes.
Lancôme Red Packets
With ANY Lancôme purchase, customers can bring home Lancôme’s iconic Red Packets with the exclusive Jacky Tsai-designed Lancôme dragon - a gift enveloped with luck and prosperity (while stocks last).