Ladies, it's time to take the reins of life and redefine the meaning of success together with Lancôme, as they debut their all-new Lancôme Idôle Le Parfum!
Dedicating as an ode to women everywhere in ongoing efforts to spread the message of female empowerment, the French luxury brand has stepped up to show its support in the quest to conquer what feminine freedom means through this new fragrance.
The tagline of the Idôle Le Parfum is to assert yourself as your idol and express the power you have to change the world, persevering in your ideals and staying true to yourself.
For Women, By Women of A New Era
Idôle is a musky chypre floral fragrance that is both delicate and high-impact, comfortable and powerful while exuding a scent that captures a sensation of purity with an aura of confidence and femininity to conquer the world.
With a refreshing scent of Bergamot Italy Essence Pear Accord, the fragrance captures the magic and ambition of the women of today, made possible with four exceptional ingredients:
- Clean & Glow Accord
- Isparta Rose Petal Essence (specifically crafted for Lancôme)
- Centifolia Rose Absolute from Grasse Rose Water
- India Jasmine Grandiflorum Super Infusion (specifically crafted for Lancôme)
There are also traces of Indonesia Patchouli Heart Essence Texas Cedar Fraction Essence Muscs and Madagascar Vanilla Premium Extract to conclude Idôle in its full elegance.
Idôle Le Parfum is sure to be the fragrance of conquering femininity through the use of the essences of these ingredients that make up the heart of the fragrance.
A Symbol of Boldness, Determination & Commitment
Moreover, the Idôle is the slimmest bottle in the world to date at just 15mm thick, emphasizing its rigorously geometric structure and ideal proportions as something inspired by the grip of the object that never leaves our hands.
Truly, this fragrance bottle is part of a larger design approach with its perfect harmony, balanced proportions, and sensuous concave shape: a cross between a talisman and a jewel that can also be seen as a modern object.
Not only that, but to reduce environmental impact, the Idôle is also available in several refillable formats!
Prices for the Lancôme Idôle Le Parfum are as follows:
- Lancôme Idôle Le Parfum (25ml) - RM300
- Lancôme Idôle Le Parfum (50ml) - RM420
- Lancôme Idôle Le Parfum (100ml) - RM610
#BeYourOwnIdole
In honouring the quest for feminine freedom, the launch of Idôle also featured brand partner Daiyan Trisha, the local face of Lancôme Idôle Le Parfum and Malaysian Friend of Lancôme, as well as Neelofa, the former Lancôme Southeast Asia ambassador.
So come together and celebrate empowerment every step of the way with Lancôme Idôle Le Parfum, which will be available starting 1 October at Lancôme boutiques, the Lancôme website, Lancôme Facebook Shop, Lazada, and major departmental stores.
Editor
Nina Shahriman chevron_right
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